A commercial listing succeeds or stalls on two decisions made before it reaches the market: the price and the plan for finding a buyer. Eric Barnes builds both on evidence rather than on the number an owner hopes to hear.

Pricing from income and comparable sales

Every recommended price starts with the property’s income, where there is income, and with recorded sales of comparable buildings in the same corridor. The result is a range with the reasoning written down, so an owner can see how the number was reached and test it.

Marketing built to reach likely buyers

Each listing receives professional photography and aerial imagery, an offering memorandum, and syndication to LoopNet, CREXi, the MLS, and the CoStar network. Eric Barnes also takes the property directly to the buyers most likely to close: local investors, out-of-state capital moving into Florida, and 1031 exchange buyers working against federal deadlines.

Reach across the Gulf Coast

Michael Saunders & Company and its commercial division, MSC Commercial, add reach across the Florida Gulf Coast. Eric Barnes brings 23 years in technology and marketing to that work, which shows up in how a listing is targeted. Read more about Eric Barnes or request a free property valuation.